Marketing Attribution for Small Businesses: A Beginner’s Guide to Tracking What Actually Works

Learn how small businesses can use marketing attribution to track leads, boost ROI, and find out which marketing channels actually

zingermk@gmail.com 13 Min Read

Latest Posts

How to Track Outbound Link Clicks in Google Tag Manager (Step-by-Step Guide)

Ever wondered how many people are clicking the links that take them off your site? Whether it’s an affiliate link,

zingermk@gmail.com 8 Min Read

How to Set Up Cross-Domain Tracking with Google Tag Manager (GTM)

If you run a small business with multiple websites—or use a third-party booking or checkout platform you might be missing

zingermk@gmail.com 10 Min Read

Track Clicks Like a Pro with Google Tag Manager: Boost Conversions on Your Blog or Store

Ever wonder what your visitors are actually doing on your website? Are they clicking your "Buy Now" buttons, downloading your

zingermk@gmail.com 9 Min Read

Google Tag Manager for Small Businesses: The Complete Guide

If you're a small business owner or digital marketer trying to measure performance without a full-time developer, you're not alone.

zingermk@gmail.com 12 Min Read

Email Marketing Analytics: 5 KPIs You Should Be Tracking in Klaviyo

In email marketing, what gets measured gets improved. But with so many metrics available, how do you know which ones

zingermk@gmail.com 8 Min Read

5 Powerful Ways Small Businesses Can Use Google Tag Manager to Improve Marketing ROI

If you're running a small business and investing even a little into marketing, you need to know what's working and

zingermk@gmail.com 7 Min Read

Marketing Data Engineering Explained: What It Is and Why It Matters

Ever wonder how all your marketing data magically comes together in one place? Spoiler alert: It’s not magic—it’s marketing data

zingermk@gmail.com 7 Min Read

Cracking the Code: Using Data Analytics to Identify and Target Your Ideal Customer

As a business owner, you know that understanding your ideal customer is key to driving sales, revenue, and growth. But,

zingermk@gmail.com 5 Min Read

Optimize Your Ads for Success: The Importance of Conversion Tracking for Your Business

Are You Throwing Money at Your Ads Without Knowing What's Working? As a business owner, you're constantly looking for ways

zingermk@gmail.com 6 Min Read